E-health two-side Markets: Implementation and Business Models presents empirical models and suggestions that focus on how to remove barriers to deliver online services across borders and how actual barriers affect business models in a two-sided market with regard to eHealth. Technological innovation and business developments in online trade result in fast-evolving markets with the continuous emergence of new products and services, thus requiring a specific approach.
This book discusses how to develop innovative and cost-effective implementation strategies for complex organizations, the importance of barriers and facilitators for two-sided markets when implementing e-health services and/or IT based innovations, which pre-requisites have to be achieved in complex organizations that act in two-sided markets when implementing e-services, the ecosystem for implementation of services and innovations in complex organizations, and its effects for business models.
This book is a valuable source for researchers in medical informatics, and is also ideal for stakeholders, consultants, advisors, and product designers involved in eHealth services.
1. Part I: Introduction to the Ecosystem for Two-Sided Markets, Barriers and Facilitators - p. xviii 2. Chapter 1. Introduction to the Ecosystem for Two-Sided Markets, Barriers and Facilitators - p. 3 3. Part II: Usability and Design - p. 14 4. Chapter 2. Patient Safety and Health Information Technology: Platforms That Led to the Emergence of a Two-Sided Market - p. 19 5. Chapter 3. Usability of Healthcare Information Technology: Barrier to the Exchange of Health Information in the Two-Sided E-Health Market? - p. 33 6. Chapter 4. Inclusive Design in Ecosystems - p. 43 7. Part III: Safety and Privacy - p. 60 8. Chapter 5. Privacy, Trust and Security in Two-Sided Markets - p. 65 9. Part IV: Implementation and Introduction of Technologies - p. 88 10. Chapter 6. Sustainable and Viable Introduction of Tele-Technologies in Healthcare: A Partial Two-Sided Market Approach - p. 93 11. Chapter 7. Implementation and Evaluation of E-Health Ecosystems in Two-Sided Markets - p. 125 12. Chapter 8. HIT Implementation and Coordinated Care Delivery from the Perspective of Multisided Markets - p. 143 13. Part V: Business Models - p. 149 14. Chapter 9. Explaining Healthcare as a Two-Sided Market Using Design Patterns for IT-Business Models - p. 153 15. Chapter 10. Business Models in Two-Sided Markets (Analysis of Potential Payments and Reimbursement Models That Can Be Used) - p. 173 16. Part VI: The Future of the Area - p. 184 17. Chapter 11. The Future of Two-Sided E-Health Markets - p. 189 18. Author Index - p. 197 19. Subject Index - p. 203
E-health two-side Markets: Implementation and Business Models presents empirical models and suggestions that focus on how to remove barriers to deliver online services across borders and how actual barriers affect business models in a two-sided market with regard to eHealth. Technological innovation and business developments in online trade result in fast-evolving markets with the continuous emergence of new products and services, thus requiring a specific approach.
This book discusses how to develop innovative and cost-effective implementation strategies for complex organizations, the importance of barriers and facilitators for two-sided markets when implementing e-health services and/or IT based innovations, which pre-requisites have to be achieved in complex organizations that act in two-sided markets when implementing e-services, the ecosystem for implementation of services and innovations in complex organizations, and its effects for business models.
This book is a valuable source for researchers in medical informatics, and is also ideal for stakeholders, consultants, advisors, and product designers involved in eHealth services.
1. Part I: Introduction to the Ecosystem for Two-Sided Markets, Barriers and Facilitators - p. xviii 2. Chapter 1. Introduction to the Ecosystem for Two-Sided Markets, Barriers and Facilitators - p. 3 3. Part II: Usability and Design - p. 14 4. Chapter 2. Patient Safety and Health Information Technology: Platforms That Led to the Emergence of a Two-Sided Market - p. 19 5. Chapter 3. Usability of Healthcare Information Technology: Barrier to the Exchange of Health Information in the Two-Sided E-Health Market? - p. 33 6. Chapter 4. Inclusive Design in Ecosystems - p. 43 7. Part III: Safety and Privacy - p. 60 8. Chapter 5. Privacy, Trust and Security in Two-Sided Markets - p. 65 9. Part IV: Implementation and Introduction of Technologies - p. 88 10. Chapter 6. Sustainable and Viable Introduction of Tele-Technologies in Healthcare: A Partial Two-Sided Market Approach - p. 93 11. Chapter 7. Implementation and Evaluation of E-Health Ecosystems in Two-Sided Markets - p. 125 12. Chapter 8. HIT Implementation and Coordinated Care Delivery from the Perspective of Multisided Markets - p. 143 13. Part V: Business Models - p. 149 14. Chapter 9. Explaining Healthcare as a Two-Sided Market Using Design Patterns for IT-Business Models - p. 153 15. Chapter 10. Business Models in Two-Sided Markets (Analysis of Potential Payments and Reimbursement Models That Can Be Used) - p. 173 16. Part VI: The Future of the Area - p. 184 17. Chapter 11. The Future of Two-Sided E-Health Markets - p. 189 18. Author Index - p. 197 19. Subject Index - p. 203